Bolstering Your Online Brand influence With The Right Customers

Fighting for consumer attention is now common in business industry. With the rise of internet, it provides easier access. However, it is getting predictable for how social media works today with the competition. Brands with large followings can potentially leverage a larger audience. Meanwhile, smaller brands may need to face even harder fight. 

Online Brand influence

How to bolster your online brand influence

Keep in mind that internet is not limited to social media platforms. It is larger than that so you can take advantage of what’s best for your brand to shine such as content marketing, paid ads, and other online advertising campaigns. The most important thing to do is how to use the right strategies, with the right platforms and tools, to reach out the right customers, so you can increase your online brand influence effectively.

Consider leveraging social media platforms

When it comes to boosting your online brand’s presence, social media is still the king. It is the biggest and most impactful tool for you to leverage to benefit your business. There are different platforms to choose from and you can pick the one that will be able to deliver your message keep in mind to put the best message that reflect your brand’s values. Social media platforms can help garner attention as well as inform your followers of your business’s mission.

Create your brand ambassadors

You don’t have to hire influencers or famous celebrities to be your brand ambassadors. You can let your own employees become one by letting them create Twitter account which include their names and the company brand. You can simply let them speak in the name of the brand through their account. Let them interact with the followers in casual or professional ways to create more engagement. It would such a powerful way to boost your online brand’s presence.

Consider a unique, valuable custom product

Having a unique, valuable custom product is one of the best and easiest way to be a successful business online. It is because you can be the only one who provide this product so the influence it creates will only come to your brand. However, make sure to plan this well so you won’t just create random product. 

Serve your customer with hospitality

Customer experience truly matters for your business. Hence, it is a must to create positive customer experience when your customers doing business with you. Make every online interaction enjoyable for them. As the result, they will tell other people their excellent experience without being asked. They will give positive reviews and testimonials more willingly. 

Be more active to share without being asked

You are the expert of what you do so do not hesitate to share what you know because your knowledge is valuable. The audience will appreciate a lot when you do it without even being asked. You can simply leave comments or compliments on posts. Be genuinely helpful and people will come to you willingly and loyally.

Open Trip Labuan Bajo, Cheap & Fun Vacation

A series of open trip Labuan Bajo can be a traveler’s choice for a vacation. Labuan Bajo tour packages are often known as live onboard, where you sail using a wooden boat during a trip to visit the islands in the Komodo National Park area. Labuan bajo is not as popular as Komodo island. You need to know, Labuan Bajo is a point for tourists who want to visit the island of Komodo.

Open Trip Labuan Bajo, Cheap & Fun Vacation

Tips to Choose open trip Labuan Bajo

Choosing an open trip to Labuan Bajo is not only seen from the website page, social media. Itinerary and travel facilities are crucial things that you must pay attention to. Choice of open trip Labuan Bajo, joint tour, and private tour. This destination, which is located in the Province of East Nusa Tenggara (NTT) has beautiful islands to explore, beautiful beaches, a diversity of flora and fauna, and offers a variety of tourist experiences such as diving and cruises.

During the trip, tourists will stay on board for a period of 3-7 days, depending on the choice of each traveler. You will be invited to explore the diving points and enjoy the view from the boat. 

Trekking on Padar Island

open trip labuan Bajo - padar island

Padar Island is one of the most popular iconic photo spots. The view of the curved island with the vast land becomes very special. The top of the hill is one of the photo destinations as well as a trekking track that you must try. Tourists have to climb more than 1000 steps with a slope of 45 degrees. This fairly steep track does not have a safety rope so tourists must be extra focused and observant when climbing the stairs. So that the trekking trip on Padar Island is maximized, choose the morning or afternoon. More beautiful scenery and the sun tends to be shadier reducing the risk of fatigue and dehydration.

Visiting ancient animals on Komodo island

Komodo Island is one of the conservation centers of the Komodo National Park. You can see the daily activities of Komodo dragons and enjoy the view. A ranger will accompany tourists somewhat stray and safe from aggressive Komodo dragons.

Diving with Manta rays

open trip labuan bajo - manta point diving site

Open trip Labuan Bajo sailing 25 minutes from the pink beach, you will find the Manta Point dive spot. You can find the largest species of stingray in the world with a body width of 2-3 meters. If you don’t have a diving certificate, you can visit the Manta Sighting Spot to touch, caress, and feed the mantas. The sea waves at Manta Point are quite strong so it takes mental and physical preparation if you want to dive.

Saving-Money Tips That Will Help Entrepreneurs To Survive During Hard Times

Even though money is not the only essentials in building business, it is surely one of the most vital for business to keep running, especially during hard times. After the pandemic hit last year, this year many entrepreneurs who hoped for better situation so they can get back on their feet. However, another wave of pandemic hit then their hopes were in vain. One of the most concerning problems is cash and saving money diligently from the beginning can help you a lot to survive. 

Saving money tips for entrepreneurs

You may save some petty cash from using two-ply tissue or switching off the bulbs. However, this kind of petty cash won’t make you survive for long. It will run out in no time even before your business pass the storm of the crisis. It will be beneficial if you have more drastic saving method, and here are some of the most useful tips you can implement on your business for great result of saving money:

Reevaluate your expenses as a whole

You may have automated some of your business expenses to make it easier for you to manage all the cost. However, it is important that you review it from time to time to see if there is any restructuring needed. Restructuring your rent, insurance, and other monthly cost can help a lot in finding unnecessary expense you can just stop instead. For example, you have monthly subscription of a service you no longer use such as WiFi for your closed office, etc. If there are things you still kind of need but not as intense as before, then you may renegotiate it with the provider to see if you can get discount or something. 

Cut out expensive perks

Perks that are expensive totally put a dent on your monthly expense and you must cut out or at least substitute them with something that you can afford more. One of the perks that are very consuming for your monthly expense is snack for employees. You may spend hundred dollars just for snacks. If you close your office, you cut it out automatically. If you still have your employees around and working, then you have to give them explanation about why you need to cut their snacks out. Or, you can also swap out non-essential perks for high-value perks. Instead of paying for snacks, it might be more meaningful for your employees to get health insurance plan, especially during this pandemic. 

Consider using freelancers or outsourcing instead of recruiting new staffs

Recruitment costs a lot because it needs to go through several process before you get the right people to join your team. To save money, it is more preferable if you use freelancers or outsourcing to handle some tasks such as customer service, logo design, graphic design work, etc. With outsourcing, you get professional who are ready to handle various works without the need for training first. Then, freelancers can handle more frequent tasks for a lot less while doing it remotely from their own home.

Papua Liveaboard Diving, Exploring Remarkable 5 Dive Sites Raja Ampat

The charm of tourist destinations in Indonesia always amazes the eyes of the world. Raja Ampat is one of the popular and best diving tourist destinations that must be included in your dive vacation list. The Papua diving spot of Raja Ampat is blessed with stunning underwater scenery with a ribbon of various fish species. There are so many choices of islands that Raja Ampat is often called a paradise for travelers and diving lovers. Papua liveaboard diving is certainly the right idea if you want to enjoy the beauty of Raja Ampat up close.

Papua liveaboard diving, exploring Mios Kun

Mios Kun is located in the southern area near Kabui Bay and is one of the best Papua diving spots. Mios Kun has many diving and snorkeling locations with beautiful coral reefs to colorful fish. Papua liveaboard diving brings you to find various species of fish ranging from the schooling yellow snapper, barracuda, cake fish to carpet sharks. The ocean currents in Mios Kun are not too big so it is safe for novice divers.

Cross Wreck Papua Diving

Cross Wreck is 300 km from Sorong with stunning underwater panoramas of Japanese shipwrecks that ran aground in World War II. At a depth of 18 meters, divers can see shipwrecks that are still intact and explore the contents of the ship in the form of the main cabin, engine room, and ammunition room. Divers can find lionfish, leaf fish, devil fish, mantis shrimp, and octopus. The best time to dive in Cross wreck is March to November.

Tanjung Kri Papua Diving Raja Ampat

Tanjung Kri is one of the leading diving spots with a fascinating diversity of marine life. At a depth of 10-40 meters and a viewing distance of 10-30 meters, you can find 374 species of fish and coral reefs, ranging from barracuda, various types of jacks, batfish, snapper, grouper, to green turtles. The clarity of the waters in Tanjung Kri allows you to see the beauty of marine life without having to dive at a certain depth and is the perfect spot for snorkeling.

Magic Mountain

This diving spot is often called Shadow Reef and is the number 1 Papua diving spot. Magic Mountain offers underwater charm if you want to see the underwater beauty of Raja Ampat. You can also find the legendary fish, Manta Rays and is a breeding habitat for napoleon fish. Magic Mountain is also a place for reef shark chicks to grow and develop.

Batu Lima

Papua liveaboard diving this time will take you to the Batu Lima diving spot. This diving spot is located in the Dampier Strait with a dive depth of 24 meters and has various current conditions. The attraction of Batu Lima is the charm of large coral reefs. Divers do not need to dive too deep because at a depth of a few meters you can already find beautiful purple coral reefs.

Papua trips for diving activities have always been the dream of domestic and foreign divers. Diving equipment you must prepare:

  • Wetsuits
  • Mask
  • Regulator
  • Fins
  • Gauges
  • Bouyancy Compensation Device
  • Computer Dive
  • Dive booties
  • water tank

Preventing Burnout While Building Your Business

Preventing Burnout While Building Your Business

You may have heard a lot about employees experiencing severe burnout. Imagine how bad it could be when you are a business leader since you have to cover so many roles. In fact, the majority of business leaders start their business journey from being an employee first. With exponential work to do and roles to fulfill, it is easy for business leaders to become a victim of burnout. 

How to prevent burnout as you build your success

Many people think that business leaders are those who have strong personality and confidence. They are portrayed as individuals with amazing control to perfectly balance their business life and work life. They are viewed as individuals who are so focused in pursuing their goals and always stay composed in any situation. However, the reality is that business leaders face many challenges and difficulties and they are not always as strong as they want to be. And one of the reasons is anxiety, stress, and burden that lead to burnout. And here are some tips for you to avoid burnout while pursuing your goals:

Defining your values from the beginning

It is essential that you define what your company does in the simplest terms before building any business model you are passionate about. It applies to your own life as a business leader and entrepreneur. You need to define your value as early as possible, making it something you can fall back into whenever you feel like you are wandering too far. Remind yourself that you cannot do everything perfectly and by your own. Define things that you will or will not do for your company so you know what value system you build that help you to stay focused. 

Building brand reputation without compromising boundaries

Many business leaders and entrepreneurs take a saying ‘customer is king’ to another level or to the point of misinterpreting the real meaning. They try to please customers and clients by doing everything. While it may result in great impact, it won’t be sustainable. Hence, it is more sustainable if you build your brand reputation without compromising boundaries. Building relationship with your customers by establishing good and open communication is great. However, set personal boundaries especially if you offer service that requires you to interact with your customers. 

Will it jeopardize your business if you set boundaries?

It is important that you set up personal boundaries and communication time. It means, you determine work hours clearly so your customers cannot get a hold of you anytime they want. It may sound so strict but it is important to train yourself how to respect the line between professional and personal matters. 

To avoid misunderstanding, communicate your own expectation with your customers or clients. Also, inform your them of your working hours so they know when to reach you out when they need you. They will respect that you have a life outside of work. Building boundaries can help you to focus more. Hence, you focus working during working hours, and focus on enjoying your time during off-work hours. 

Reasons to Choose Bali Family Resort Over Hotel this Summer

Reasons to Choose Bali Family Resort Over Hotel this Summer

A long-awaited family vacation in Bali could turn into family nightmare in a blink of eye without any warnings. If you have little children and teens, you know what we are talking about. Sometimes it’s that toy you forgot to pack, sometimes it’s the bored teen with nothing interesting to do in the hotel. And sometimes it’s the older kids bothering their little brothers or sisters which end up in a bad fight. In the end, you cannot relax and everyone in the family got cranky. But would things be different had you stay in Bali family resort? Here are the reasons why a family-friendly resort could make your family trip much better.

More Room Options in Bali Family Resort to Accommodate Everyone

More Room Options in Bali Family Resort to Accommodate Everyone

Resorts want to be able to provide the accommodations that families like, which can include contiguous or connecting rooms, quiet rooms, or rooms near the pool. You can use any of the options they provide if you and another couple are traveling together and need or want to use them. In Holiday Inn Bali Benoa, this Bali family resort is famous with their exceptional family-suites, arranged to make suits the kids. There are two types of family suites you can choose; first one is a connective rooms of twin beds rooms for the kids and double bed room for the parents, perfect for the teens and pre-teens. The second is a family suite with adjoined master bedroom and smaller kids room inside, built with ocean-themed, kids-sized bunk-beds which makes the holiday even more exciting.

Your Family Would Never Get Bored of the Food

Many smaller boutique hotels and rental establishments just cannot compete when it comes to food variety. A family resort provides vast choices of food and beverages services; from casual restaurants, upmarket restaurants, and pub-style restaurants. You will also be delighted with breakfast selections, a market for quick grab-and-go alternatives, room service, as well as food service by the pool. Having a variety of options allows you to choose the one that best suits your needs. Also, the kids can choose their own meal from the Kids’ Menu (and get that for free, as long as you buy your own meals together). For parents with little kids, this means less cranky lunch time.

More Family Travel to Read:

Taking Kiddos to Komodo Liveaboard Trip? Here’s the Considerations

More Activities to Do in Bali Family Resort

More Activities to Do in Bali Family Resort

On-property activities and events are available at many resorts. You can even learn something new, and as many are geared at novices, you shouldn’t be afraid to give it a shot.

More Organised Exploration Time

Being in Bali, you might want to visit the surrounding beach town once you’ve spent some time at the resort. Family resort in Bali recognize that this may be on your wish list, so they’ve compiled a list of the most popular activities in their area, identified the best spots to do them, and made it simple for you to travel there and back, sometimes with a guide. You no longer need to do your own study and planning; simply book and go.

More Family Travel to Read:

Why Kids Surf Camp In A Hot Fun Summertime Is The Best?

More Time to Enjoy as An Adult

Kids are wonderful, but every now and again you need a break. Even Bali family resort recognize this, and many will include separate places where parents can relax and enjoy themselves without the kids. Spend some adult time by the adults-only pool, attend an early morning yoga session, rent a room in the no-kids zone, or visit the spa.

Meeting Other Friendly Families and Get Social

If you prefer to be social, are traveling with friends, or simply want to meet new people, a family resort can often satisfy your needs. Many are packed with people just like you who would enjoy a little banter at the pool or at the swim-up bar.

Finding Your Niche To Be Successful In Personal Branding

You can build the career you want through a little determination, hard work, and a spark of creativity. However, they are not enough to find yourself a true success. You need to do more in order to gain more because the scale is different if you want to be successful with a business you build. Personal branding is one of the essentials to build a successful business in this digital age. And one of the most effective ways to be successful n personal branding is find your niche. 

Why you need to find your niche

If you find your niche, you can do beyond the average. You can move your industry forward and create your own success. More than propelling your career, you have to hone your focus, develop expertise, and settle on a niche to build successful brand. As the result, you will create a brand that can move and transform the industry as a whole by focusing on your area of expertise. 

When you find your niche, it helps you to stay focus on your path. It keeps your attention on his one area of expertise and continue the development of your brand. And here are other important elements you need to develop to find a niche that will help move and transform your industry:

Develop openness toward new technologies

It is important and beneficial for you to strive to be an early adopter. Keeping your finger on the latest technology will help a lot in your goal to transform your industry. However, knowing the latest technologies is not enough, you have to try them out when they take off. Also, you need to stay focus on your niche so you know which technology that is fit with your brand’s value and mission. You can also follow industry leaders within your niche so you can learn more from them. 

Be the solution for your target market’s problem

Find a niche that can act as a solution in a long-standing issues because believe it or not, every industry has its pitfalls. It is possible for you to have difficulty in finding your niche. And if you have not determined your niche yet, look for the problems within your area of interest. After finding the problem, find out the best solution to solve it. Keep in mind that when you consider your work is something to create solution then it will transform your industry. Also, it helps other people around you serve clients, customers, and followers better. 

Build a solid diverse team

Even if you adopt the latest technology early, it won’t make any impact if you don’t have the right people to operate it. Hence, you need a help of a team who can bring their expertise to areas you may not be expert at. So while you become the expert, you need the support of the best team to transform your industry. Choose people who can propel your  ideas, mission, and vision even further. 

Snorkeling Indonesia For Beginner

Snorkeling Indonesia For Beginner

It’s fine if you can’t swim, but you know that the beach and the sea are inseparable partners. Enjoying the beach can be in many ways. But it seems you also have to get up from the lounge chair and dive into the sea. Feel the sensation of Snorkeling Indonesia in the Flores sea. You immediately want to be a mermaid when you’re there. You don’t have to be afraid, you just need to float. 

Why? Because of Indonesian ocean is the heart of the world’s coral triangle! The beauty of the marine world is a shame if you shame its exotism. And snorkeling doesn’t need any special skills. Even those who can’t swim can do it. It’s just that there are a few things to note. For the safety of you, others, and our nature. 

What beginners should know in Snorkeling Indonesia

You need to know that you will use a Mask, Snorkel, Fin, and can also be a buoy if needed. Snorkeling is another way we move our breathing, which used to be through the mouth. Now with the mouth through the snorkel tube. Also with frog legs (Fin), which help us paddle in the water. Make sure the Fin and the Mask are the right sizes when we use them. If the mask is loose, water can enter and interfere in our vision. If the Fin is narrow you will be uncomfortable, if it is too big, it will be a hassle. 

When you are still on the seafront, try to breathe through the snorkel hose to adapt, and not be surprised. Also, don’t stay away from a more experienced companion, and make sure you’re in the right place to Snorkeling Indonesia. 

Into The Sea

  • The most important first thing is not to be nervous, just to be easy. Everything will be more beautiful when you’re inside. 
  • If you can’t stand cold temperatures, you can rent a wetsuit to dampen it. Or if you don’t mind cold water wear brightly colored clothes. 
  • Try to enter from a shallow area before heading for a rocky area. Make yourself comfortable at Private Trip Labuan Bajo with the equipment you use. 
  • Enter from where the current begins to flow. You will consume more energy if you go against the current. So you will get tired faster and finish the Snorkeling Indonesia activity. 
  • The Fins you use will take some time to get comfortable.This tool will help your movement in the water, try to fit the size of your feet. 
  • When you have started to meet with many varieties of fish. You still have to be careful. Don’t just touch living things in the water. 
  • Monitor the direction you are driving, see if there is a ship above you or not. 
  • If your Mask is dewy, you can clean it by adding a little water. Then shake. Put your mask on until it washes away the dew. And remove the water again by pressing the top of the Mask while exhaling hard through the nose. 
  • If seawater gets into your snorkel hose, don’t panic, that’s normal. All you need to do is blow air through your mouth to push the water out. 
  • Well now that you’re comfortable with your position, you can dive deeper. Do freediving by holding your breath. But learn it first, before it’s dangerous.  
  • Happy selfie, take cool poses without harm.

Being a Responsible Snorkel

  • Do not damage and pollute seawater. Did you know that coral reefs only grow a few inches per year? So take good care of the sea and everything in it, also don’t take what belongs to the sea. 
  • Be careful when swinging your frog’s legs. Look for a space that will not damage the coral reef. 
  • The sea star if it moves takes days. Don’t destroy the sacrifice, yes, it’s enough for you to take a photo with it.
  • You don’t have to touch all the creatures in the water, we never know how they will respond. Just playing it safe in Snorkeling Indonesia.

See More:

Marketing Mistakes Small Business Owners Should Avoid

Marketing Mistakes Small Business Owners Should Avoid

Just because you made mistakes doesn’t mean you are a total failure in building your business because even seasoned entrepreneurs make mistakes too. Sometimes, things just don’t go as planned. There are many ways you can make mistakes when building business especially in the marketing area. What’s most important is use mistake as positive asset to teach you valuable lessons so you can improve your business.

Mistakes small business owners can avoid

Mistakes are sometimes inevitable because of one thing or another. However, there are also mistakes that can be prevented. It is important to avoid big mistakes that can cost your business  a lot or damaging in long-term. Below are the types of mistakes due to misunderstanding of best marketing practices and you can actually avoid them.

Self-branding without adequate skill

Self-branding without adequate skill

The first mistake is doing branding on your own even though you have no sufficient skill. Marketing your business without  a brand strategy is bound to fail. Branding is essential in marketing and you need to do it with good plan and strategy. It is not only about logo but also about the message you want to deliver. If you don’t understand how to do it well, do not hesitate to bring in an expert. 

Treating everyone as your potential customers

While it is good to be hopeful and positive, a mindset like that won’t get you anywhere. What you offer might not be suitable for everyone. Hence, it is important to decide who your target customers to market to. Be more specific with who you want your brand to be recognized by and it will help your brand to standout. Be unique and and relevant by crafting your message specifically for one niche segment of the marketplace.

Making broad assumptions about customers

Everything that is based on assumption often ends bad. Keep in mind that you are not your customers so making decision based on what you assume of them will do no good for your business. The result will be disappointing. Rely more on data and research to support your ideas. It is highly likely that you have different perspective with your customers. So make sure not to assume you know them well if you don’t. 

Not calculating the initial marketing thoroughly

Being all out from the initial marketing campaign to get the spark. This is marketing mistake you should avoid because investing too much money at the start of your campaign is too risky. If it fails, it costs a lot. Excess waste will be what you get. Instead, get to know who your audience first then decide what kind of campaign that work best. Slowly, you will get more data about your audience and what platform that work best for your marketing campaign. 

It is common sense to avoid the mistakes above. However, there are still many entrepreneurs and small business owners alike who still make those mistakes. Build your network with marketing experts and balance the advice you get with your knowledge of the marketplace, experience, trends, etc. 

How To Know If Difficult Times Are Affecting Your Team Productivity Negatively

How To Know If Difficult Times Are Affecting Your Team Productivity Negatively

Right now, times are tough for everyone but not all of them will come out to admit they they are struggling. It may happen to your team as well. Surely this difficult period has affected every individual differently. However, some of them are not willing to just come out and tell they have difficult times adjusting to the situation or dealing with their problems. The cause can be pride, or anything on personal level. 

Signs to spot in your team productivity

When your team are affected by difficult times, there are signs you can spots. It is better to notice the signs so you can provide solutions to help your team’s well being and productivity. Here are some of the most common signs to spot:

Unable to concentrate on their work

When your team are affected greatly by something, more problems come and it will be harder for them to stay focused on their tasks. The sign can be in more frequent breaks or dip in output. Also, different department may show different signs. For example, production teams keep lagging on meeting deadlines. Or customer service department has their declining calls increased. 

Tardiness

Tardiness

When your team members are experiencing problems outside of work their tardiness tend to show even more. They are late coming at work, or trying to get home as early as possible. Even the small mishaps at work can make them feel disengaged more, making them unable to be on time in many things related to their responsibilities. 

When team members are affected

Quality of work decreasing is also a sign of when your team members are affected greatly by difficult times. It can be some missing details that keep increasing, or submitting works that are not what have been required during the previous meetings. This sign is usually more visible in content creation team because you can see any differences and changes of their quality work. 

Withdrawing from any social engagement

Regardless of how stiff or tight a workplace is, social element will always be there. Many social activities can bring your team closer even simply from sharing talk during lunch or in the pantry. Team members who are having difficult times tend to avoid any social events both at work or outside. 

Consistent needs for approval

Keep asking for approval could be a sign that your team members’ confidence have been affected by difficult times they are experiencing. The need of constant reassurance is being asked to make them through the day. They tend to have more uncertainties in making decisions as well. 

Do not judge too quickly

The best thing you can do as team leader when spotting these signs is to not judge too quickly. Avoid second-guessing yourself or assuming things. Try to be as supportive as you can and provide help they may need from you. If they truly need extra hours, give them. Then, try to motivate your team in a positive and encouraging manner so they can get back on track.