Learn More about Business and Cash Flow

In business, there are various factors that help making it stay afloat in the long run and cash flow is one of them. Cash flow is the net amount of cash that your business earn and spend. When running a business, you need to the right strategy to generate positive cash flow.

Importance of cash flow in business

It is even more important to generate long term cash flow. However, it is important to remember that relying on generating cash flow alone won’t make you suddenly become a millionaire.

There is still a long way to go before you can generate steady and positive cash flow and build wealth through your business.

The importance of cash flow in business

Running business requires hard work. You also need to be thorough in every little aspect of it. More importantly, cash flow is crucial because it is related directly to your financial setting. It is important that you assess the amount and timing of cash flow in your financial reporting. It is important for the sake of your company’s liquidity as well as flexibility and general financial performance.

Basically, cash flow is the money that is moving or flowing in and out of your business. It happens monthly. The cash itself can come in from clients or customers who buy your products or services. That is how the cash come in. meanwhile, the cash come out of your business in a form of expense and payment. It can be tax, rent, mortgage, etc.

You need to make sure that your business generate positive and steady cash flow if not gradually increasing. Cash flow can be considered positive when the money coming in is more than what is going out. When more money is going out than coming in, your business in in financial crisis that you need the right strategy to solve the problem.

Positive cash flow means your company’s liquid asset is increasing. It can also help you to pay back your debt. If you can keep the performance of your cash flow and overall financial performance, you also have more opportunities play expenses. In fact, you can start building your own buffer so you have better preparation to fight against financial challenges in the future. When your business is supported by steady financial setting and performance, you can make the most of benefit.

The reason why cash flow is important for business is because it can cause the business itself to crumble. Small business is in higher risk of being destroyed when it cannot generate positive cash flow. The most difficult time to deal with cash flow is in the beginning of your starting point. When you start your business, generating positive cash flow is so challenging especially because you are still experimenting and lack of knowledge of how everything works.

The right thing to do is to keep track of cash flow of your business. You need to make proper report so you can assess the situation better with better understanding. Weekly analysis is highly recommended.

What Beginners Need To Know For Their First Scuba Diving Holidays?

Are you itching to go for your first scuba diving holidays even though you are the beginner? Is this the first time for you to have a chance for your first diving certification especially for the open-water class?

Be calm! Many of us are that enthusiast for the first time. But, you will still need to clear your mind and make better preparation for your first scuba diving adventure and holidays.

What beginners need to know for first time scuba diving holidays?

I am talking about what you will need to know and bring as they are important things such as any other travel ideas in talking about what to pack and organize into your backpack.

But not only that, you will also need to prepare yourself rather than just planning about which items and gears to bring to your scuba diving destination.

Days or weeks of exercising before your first scuba diving experience

Even if you can only jogging in the morning before your flight to your scuba diving destination, it will still useful than nothing.

It will be better that you are preparing your physic first since scuba diving itself is truly energy-consuming holidays. The more ready you are, the easier for the dive instructor to delivery the lessons.

Moreover, the tank you are going to put on your back is surely a bit heavy even though you are going to use it underwater. I am afraid that you will finds it heavier than you think. So, weight lifting may be a good start before you are getting your flight.

Simply keep on physically fit!

Another benefit of getting some exercises is you are also actually learning to organize the usage of oxygen that will be important for beginners when scuba diving.

Important! Get the safe reef sunscreen to protect your skin as well as the marine life

If you think that the sunscreen you will be applied on your skin will only affecting your skin in case you were buying the wrong one, it is seriously affecting the marine life as well especially the coral reefs.

For all the beginner scuba divers in the world, you have to know this earlier since this will also be the way how we are all contributing in preserve the better marine environment in the future.

Even, sunscreen can also be contribute as the marine pollution. Many of the products, when you are going to use it on water, the sunscreen you have been applied on your skin can be washed off by the water. No wonder if there will be the oily sheen on the surface when the divers or swimmers are jumping into the water. And that’s truly harming the environment.

So, you’d better check which will be the best sunscreen product will be used for your scuba diving holiday that both help you from the sunburn as well as keep on preserving the marine life.

Don’t get into a scuba diving class with a large number of people

The more beginners who are learning about scuba diving where each classes are pretty much large, the worst for the first-timers to ask the relevant things, to be coached or instructed, and the less chance to master the skills.

Even if you will get your first open water class at the pool to getting used in gearing up yourself, you will still need to be well trained. That’s why you are looking for the scuba diving class.

Double check the scuba diving gears you are wearing

Even the professional scuba divers that have been spending more of their times under the water are keep on re-checking the important gears they will need to bring and ensure that everything have been perfectly setup.

It is because, to enjoy and learn about the scuba diving holidays for beginners at its best, then you will have to secure yourself first. There won’t be any beauty to witnessed and being told if you aren’t safe under the water.

Therefore, never ever underestimate how important it is to double check all the things you put on your body before jump into the water.

Scuba diving is not the underwater photography competition

Have you been thinking about which GO-Pro camera you should by for underwater photography right before your scuba diving is even started? That can be understood but you have to know that it can’t be the main priority except you are going under only for it.

Taking some images are not a mistake and if you are getting it right, it means that you still makes your safety as your own priority. Looks, most of the diving spots you are going to dive are magical. Seriously! They are even getting more beautiful when you are seeing the coral reefs and large number of fishes directly.

The thing is that, are you sure that you won’t be left behind by the other scuba divers even though you have the professional instructors that will keep on counting the divers they are accompanying. One important thing I’d like to say is that, BEHAVE!

Things to Help Your Small Business Compete With The Larger Ones

Competition in the market is part of business. Running a business means you have to be ready to face the competition. It can be tough sometimes that you need to use the right strategy to be ahead of your competitors. You aim not only to be the best but to be different in the competition.

Offering high quality products or services doesn’t always work to defeat your competitors. What you need is to provide the right products and services that your target customers need.

How your small business can compete the larger ones

Even though you run a small business doesn’t mean the competition is less scary. In fact, your competition is not limited to the fellow small business owners.

How small business compete with larger ones

The larger business can be an obstacle for your path to run successful business.

However, there are things that can help your small business competing the larger ones. Thus, you have higher opportunities to grow your small business to the next level:


Customer service is important factor in running business. You need to deliver great customer service if you want to be standout from larger crowd of competition. This is the advantage of running small business. You have more opportunities to grow stronger and deeper relationship with your customers.

Thus, products and services are not the only things you should pay attention to if you want to step up your game in the business. Great customer service is one of the keys to compete larger business because customers appreciate great relationship and connection.


Innovation is also one of the things you can use to compete with larger business. Your business might be small to start with. However, you it will grow faster if you innovate easily.

It is in fact easier for small business to innovate because larger business is often tied to a corporate structure which makes it hard to find the time to innovate. Your small business has more opportunities to launch new idea or innovation faster.


Reputation is important factor you have to use to help you win the competition in business. You need to build your reputation even if you run small business. It is better to run a small business with well-earned reputation than having larger business with mediocre reputation.

You can build your reputation by focusing in your surrounding area. This way, you will have more opportunities to receive praise and appreciation from your customers directly. It benefits your reputation in the long run.


Improvement for efficiency is what can put you in better place in the market. This is one of important things you can use to compete with larger business. There are many things you can do to improve the efficiency of your business such as implementing technology.

The point is to introduce new way of doing things that can result positively.

You can also use the connection with your audience to improve efficiency such as using social media to build a brand and communicate or interact with your audience. It makes you more reachable by your audience which benefits your business as well.

5 Ways Surf Holidays Will Drive Your Life Happier

One of the important purpose of traveling is not only about the destination, but how you are feeling good, happier and even healthier to live up your life. And while you are still confusing about what kind of travel you are going to in the next summer, you can decide to be in the surf holidays to experience all of the mentioned benefits I just told you.

In general, traveling will drive your life even happier than before and so does the surf holidays. Furthermore, there are more possible ways how you can even change your life to be better just by finding yourself carrying the surfboard under your arm and heading to the beach to start catching the waves.

1. Surf holiday is a sport travel idea

When it comes to a sport, then one thing that will always coming up to our mind is exercising. Do you have a fun and exciting exercise that can also be the way how you are spending your holidays? If not, you’ve got the surf holidays right now.

Exercising is always a good way to train your body and surfing is an exciting way to do it. How can’t it make you happier?

2. Surfing leads to a deep enjoyment

Surfing is a bit obsession in life especially for the surfers while searching and catching the perfect waves are always addictive.

When we are riding the waves that are coming fast and no time for us to think, your only one intention is the waves alone. And that’s how surfing will lead you to experience the deep enjoyment ever since as if your mind and body are no longer the separated entities.

3. Enrich your life with a friendship among the surfers

Friendship through surf holidays with other surfers to make life happier

The next way the surf holidays will drive your life even happier is through a friendship between you and the other surfers.

Meet with the new people while traveling is a common thing, we are even experiencing that all the time. But make a friendship is another one special thing. It is because many surfers are mostly helping each other and would like to share their stories, skills, experiences, knowledge and many more as long as you are not acting like a j*rk, nor even a hodad.

Moreover, surfers are pretty much popular with their lifestyle and culture. So, you are not only make a good friendship but may found how to getting through your life the better ways.

4. Your life’s problems won’t coming along on the surfboard

Enjoying the sunset in the afternoon is somehow the best thing to end your day especially when the beach is private. But, no matter how good it is to refresh your mind, you will still have the chances to think about the unfinished project back at the office, the car in the garage have not been cleaned, etc.

But when you are in a surf holidays and start searching the waves while riding them, you have nothing in mind but the waves and all the excitements you are possible to experience.

At least, I have never heard that there have been the surfers were remembering about the unpaid monthly life or health insurance before while riding their surfboard at the beach. Nope.

And that will be an experience we will need in life, right? Spending the surf holidays without bothering our mind with the problems that are actually have been existed before we were leaving home to the beaches. Not to mention that the sound of ocean has its own rhythm for our soul.

5. Surf holidays encouraging you to search your happiness at anywhere

Every beaches in the world have their own charm and interests in term of surfing. Even though the waves of a certain beach won’t get you bored, it is not a sin to start your own adventure to the other countries and beaches to challenge yourself or simply experience the waves in the other places.

For this last benefit, traveling the world may not your dream any longer and will still possible for you to get the advantages of the above 4 points I have explained.

Who wouldn’t happy if there will be a chance to experience happiness in the world just by knowing how to balance yourself on the surfboard while controlling it?

Today, as the world is requiring all the countries to offering more sustainable tourism, surf holidays stand a good chance to be an adventure idea that will not only drive your life even happier but could also be the one that is truly not harming the environment.

Adding Time to Run Your Business Efficiently

It is often that we feel like we have not enough time to work properly and be productive. However, we no power to add time in a day as it is already fixed to be 24 hours per day.

Tips on adding time in working to improve productivity

However, you can still optimize the time you have so you can do many other more productive things especially to grow your business. Running your own business means you need to be ready to dedicate yourself including your time and energy, as well as money.

How to add more time to improve your productivity in working

The problem about working time is not about the lack of it but more like misuse of it. It is often that we misuse the time we have so it is wasted just like that. Consciously or not, it is easy to waste our time to less productive things such as watching TV or scrolling through social media.

So, here are some tips to add more time in your day so you can become more productive and improve your performance in running your business:

  • First thing first, you need to acknowledge about your habit in misusing your time. When you acknowledge that you have problem with using your time, you start realizing how importance it is to use your time to the fullest. Acknowledging your misuse of time means you are honest to yourself and you are willing to change that. It is recommended to keep a time log to help you keeping track of activities you use in your day.
  • After acknowledging your habit in using your time in a day, you can start planning your day. You can create a to-do list. This is a simple task/ to help you plan your day, think about the goal you want to achieve in a day. It doesn’t have to be a big achievement. It can be a task you want to accomplish that day. It is recommended to overestimate the time needed to complete each task because sometimes the unexpected happens which can prolong your time to complete your task. If it is necessary, use a timer so you can stay on track.
  • Try to make earlier start your habit every day. Starting your activities earlier will help you adding more time to your day. It might be hard at first especially when you are not morning person to begin with. You can try it gradually by waking up a little earlier than usual. You can start your day an hour earlier than usual as a starter. It will come easier once it has become your habit.
  • To help you completing tasks easier and more efficient, you can use tools or systems. You can rely on apps or software to complete digital tasks so you don’t have to waste your time. You can also schedule emails in advance to automate your working system. You need to invest extra time to learn how to operate the tools and systems in the beginning. However, it is worth once you do it.

SEO Company In Bali for Global Site Competition

The more developed the tourism in Bali, the better for the world travellers to have more destination options and things to do. But in other hands, it is also means that the business competition will also getting harder than before. If you are running a travel business and using site to generate traffics but struggling in it, it is the right time to think about hiring the SEO (Search Engine Optimization) company in Bali.

SEO company in Bali that deal with global competition

We have known that Bali is one of the capital of tourism in the world. Every time people are talking about traveling, its name will mostly be mentioned and recommended.

People from USA, Africa, UK, Australia and more are keep on coming everyday to Bali. And you must be known that they are mostly coming because of the news, blog articles, ads on their Instagram they have been read and seen before, etc.

Now the question is, how does your business site can be found by those people since there have been so many tourism business sites in Bali that are also competing to get the same travel interests that are differ in locations?

Today, if you have not been optimizing your site, it means that you will need more ads budgets and social media specialists to put an advertisements on online platforms such as Facebook and Instagram ads or Google Ads. Ads is important but if you are only depending on one source of traffic, then you are not really considering that your site is important and you will lose many high conversion traffics that are coming from Google by applying the SEO techniques and methods to your business site in Bali.

The main important reason why business sites should hire SEO company

Reason to hire Seo company for travel business site in Bali

I have mentioned some of the popular countries on above where the people are keep on visiting Bali. And you must have known that will be a clue that Bali is a global destination. And to be honest, even though you have been seen small travel agent businesses in Bali, big chance that most of their sites are also targeting the global customers and into the global competition on search engine like Google as well.

Correct me if I am wrong, but I have been met some of the businessmen that their site is not set to target a certain country, but all. Next question is, how do they are going? Google will only share some 10-12 search results on its first page and so on while the number of the travel sites in Bali can be millions?

If your site have not been optimized before and magically appear on the first page of Google for the keyword with high competition globally, then your site must be built by the saints. And that’s not gonna happen!

The main important reason why your site should have been hired the SEO company in Bali is because you will need to be the first page of Google so people will know about your travel offers. Besides that, the traffic from search engines are mostly have been ready to spend money than social media.

Just think about yourself. When you are typing about the beautiful villa in Canggu, Bali to be reserved, it means that you have already made a plan and have a budget for traveling to Bali, don’t you?

Those kind of users will really contribute in high conversion rate in your travel site. Sadly, most of the popular and relevant keyword as above and the others that are related to traveling businesses in Bali are mostly hard to compete globally and even nationally. Therefore, your site will need a new dawn by collaborate with the SEO company.

SEO company in Bali that deal with global competition

If you haven’t got someone recommending you about the SEO company in Bali or in case you are confusing which one to choose and visit among some options that can really help your site optimization on global keyword competition on search engines, then I would like to introduce you about Kesato & Co.

It is a digital marketing agency that has also SEO services for any competition you’d like to deal with. I am not telling you they are the best in Bali, but you may need to visit www.kesato.com right before deciding when to pay a visit the company and hiring the SEO services for your travel business in Bali.

The company is located in Canggu, Bali right now so you will get even easier to pay your visit.

Assessing the Risks of Your Business

When you decide to start a business, it means you also need to be ready with everything it has and cause. Making decision is one of the most crucial parts in running business.

How to assess and manage the risks of business

Every decision has its risk no matter which one you make. However, it is also important for you to assess every risk that your business has so you can make wise decision which will benefit your business instead of ruining it.

How to assess and manage the risks of your business

Having risk management strategy is needed from the start. With the right plan and approach, you will be able to prevent from costly mistakes and disaster. Reducing business risk is possible because make it totally disappear is impossible. The possibility of the unexpected is still left as one risk you need to anticipate.

To be able to manage the risk, you need to understand it thoroughly. There are many small business can’t survive and one of the reasons is due poor risk assessment. When you have proper risk management strategy and be able to perform business risk analysis your business will have more opportunities to thrive instead of falling.

There are at least two type of risks you need to anticipate. First is the most common risks happen to every small business. Another one is the risk that is unique to your business only. Both need to be understood, assessed, and managed.

As the effort to reduce the risks, you can do several strategies. For example, you can buy and use better security system to guard your physical property. Invest in training to ensure that all your employees are equally knowledgeable with information needed to know.

Ensure the safety within workplace is also necessary to reduce the risk. After taking all needed actions to reduce the risks, you still need to review your business risks management plan in regular manner. You need to makes updates so everything will stay in control.

The point of risk assessment is the continuity. It is not one-time thing that once you make the plan then it is done. You need to implement the plan and keep reviewing its performance. If there is something that needs to be changes, then you have to update it immediately. You need to make your risk management to stay relevant and up-to-date.

Another strategy to reduce your risks after assessing them is to have insurance. Of course, the options of insurance are available in wide range that it can leave you in confusion.

However, you truly need to consider it if you plan to grow your business. You can start off with general liability insurance so your business will be protected especially from property damage, medical expenses, legal expense, injury to a third party, etc.

Risks are part of running business so there is no way to avoid them. Instead, you need to be prepared with them by understanding and assessing them. Then, you should manage and reduce the risks to protect your business from any loss.

Why Kids Surf Camp In A Hot Fun Summertime Is The Best?

Hot and warm of summertime is always the perfect time for traveling. If you are a family and wondering around where to go and what to do for the kids, I think that it is a worth trying recommendation when a surf camp time can be the best for them.

All of your children are precious. But sometimes, you can’t really deal with their activities because there are too much energy you will have to get. Moreover in a summertime where you will also need and deserve a peaceful retreat. In other hands, the kids will keep on running here and there and doing many things that you couldn’t accompany them. But, you have nothing to worry about for now since you can decide whether or not you want send the kids for a summertime surf camp.

Hot fun summertime kids surf camp is the best for holidays

If you think that sending them to the kids surf camp is sounds hard for you, than why not joining in with the rest of the family members together?

If the moment can’t really be the special kids surf camp, you can always decide to find and experience the summertime family fun surf camp if you want. But, since now we are focusing on the kids for now, I think I will have to tell you why this travel idea is as precious as your children are.

Summertime kids surf camp is a good idea for their health

There are as well many kids that aren’t being a big fan of physical exercises at school. It can be caused by the the exercises themselves are less interesting for them. In other hands, there are also the kids that are wondering why there is not a thing or a place they can really free to do many things in fun ways. The kids surf camp is here for that and else.

Not to mention that the surf camp itself will be great for their health; physically, mentally and spiritually. Surfing is a sport which is means as an exercise, but it really needs the kids to be encouraged to break the waves and start riding them on the surfboard.

Surfing is a full body workout and it will really good even for the lazy ones.

Surf camp is a surfing course where the kids will learn and practice the skill as a small group

I have been read that it is recommended that a surf camp’s group should have never been more than 8 person so it will be an effective course and the instructor won’t get more unnecessary troublesome from the kids.

If your children will be in a kids surf camp, it will be a meaningful thing that will help them to communicating and interacting among their ages, making friends, and surely exercising in more interesting and fun ways in summertime. Just by thinking about this, I have already imagining that it will be the best summer ever for them.

The kids will also learning the new skill in a surf camp and actually the life lessons, too!

Surfing is a skill and if the kids are interesting to learn about it, then a surf camp is where they are going especially when the time is in the summer holidays. No time for them for being lazy at the bed. It is better for them if you are introduce them to a precious holiday activities that will remain in their memory for long.

Besides that, the kids surf camp will also let your children to know more about the environment especially in how to preserve better beach, the waves, the sea, etc.

Ever since they will be in a small group of kids, they will also be introduced to a teamwork where it will be good for them to learn and exercise together. As they are growing, who would have guesses that the teamwork and team building they have got from a surf camp will be the valuable lesson when they will be in a workplace.

Management Skills to Handle Business Well

It makes sense if you have wish to gain financial freedom and being able to create wealth through business. It is possible because business opens more opportunities for that. However, managing business is never been easy even for those who have been successful in running one.

A business can be run with the right system and management. Thus, every operation can be delivered smoothly. That is why having management skill is essential for business owner.

It is not only one thing or two that you should manage. There are many things to manage started from financial, negotiation, employment, etc.

The importance of management in business

Management is need to handle business so everything will stay afloat and operated properly. Management skills for running business are many.

Importance of management skills in business

They include planning, decision making, meeting management, and self-management. Those are pretty basic for starting and running business. However, they are not as simple as they look though because those skills can be pertained with times.

Let’s break down management skills for business!

Planning – This includes your ability to make plan of goal, objectives, strategies, resources, budgets, etc. business plan is basic when it comes to business. It is necessary when you are planning to start a business.

A plan will guide your way. It is like a map you can look into so you know which direction to head to. However, keep in mind that you need to review and evaluate your planning to see its performance.

Decision making – Running business is about taking decision that you think is the best for your business. Every individual has different tendency in making decision. However, it is important to use your rational thinking and logic when it comes to making decision for business.

Personal attachment or emotional feelings are not supposed to cloud your judgment. That’s why you need to keep improving your decision making skill to run business successfully because every decision bear their own risks and consequences.

Meeting management – This may sound too formal to your liking especially if you are not used to this kind of this stuff. However, meeting is important occasion and it is part of regular activities you need to conduct to manage your business.

However, you need to identify which people to be included in the meeting. You also need to plan what kind of meeting to hold, what materials to deliver, what activities to conduct, what purpose to chase, etc.

Self-management – This point is important when it comes to business management. You need to learn how to manage and lead yourself. You need to design the work frame that fits you.

You need to design the right dynamic of how you work efficiently so you will be more productive. You also need to be able to identify things that can trigger your stress and how to handle it as to not ruin your business. This is also important to help you identifying what to put as priority, which people to recruit, what mentor to take advice from, what approach to solve urgent issues, etc.

Quick Tips for Social Media Optimization to Build A Brand

You can stealth SEO through SMO. Even, Social Media Optimization is an important strategy to introduce and build your business brand. It can also helps you to increase the visibility of a business ever since there is a massive audiences you are possible to reach.

Social media has also been a platform where distributing the contents about your business will be easier. In the other hands, it will also saving more of your times as well as the money. That’s why you will need to know several quick tips for your social media optimization campaign to start building your brand on internet.

Quick tips for social media optimization

And while we are talking about that, here are some of social media optimization steps you can take to start building your brand on internet:

1. Build a super detailed profile

Building a brand is started with the basic information about you and what’s your business is offering. What’s the stories to tell and everything up to how to get in touch with you.

Any information are valuable and can be beneficial for your audience especially the basic information about where your business at, contact information, etc. You will also need to put an eye appealing profile picture for social media profile. It can be the well designed logo of your brand as well as the cover image you will need to prepare that looks interesting and representing the brand.

Don’t forget that your bio is also an important space to tell the audiences about anything important. So, you’d better making use of it wisely.

2. Better content planning and creation

If you are creating a social media page for your business, then you must have been known that there are reasons why many people would like to follow the page. It is not only because of how popular the brand is and how useful the products you are offering but also because of the valuable contents you keep on posting regularly and consistently.

No matter how detailed the social media profile you have been created before, it will be nothing if you are not posted the valuable contents that related to your business niche.

And to deal with that, you will need the strong and better content planning and know how to execute them all through the scheduling posts you will also need to make. The better the contents are standing out, the social media optimization will also give you the better results.

Sadly, many businessmen are failing in this. They are not familiar to content creation, which interesting contents should be posted, no time to spend on monitoring and responding to the engagements, etc. Therefore, I am suggesting you to hire the social media management Bali so you won’t need to deal with all of that.

3. Applying several ways to reach more audience

If you are dealing with the content planning and creation all by yourself, then it can be considered as the free way you are optimizing the social media page to build your business brand. But, you should also have never been depending on something free—they are coming with limited features. Meanwhile, reaching the organic audience and engagements can be hard for most of the times.

Therefore, you will also need to reach more audiences through social media ads platforms. Be it the Facebook and Instagram ads, etc so your business brand will really echoing in more people’s mind.

But, surely that you will need to know how to getting started with all of the ads platforms on social media, monitoring them and then evaluating the results so you will need to know what to do for the next.

The only remained question is, can you really do that all? That’s why I am proposing you the social media management service on above.

But if you are really believe that you can deal with all of those and the other things as well as having knowledge and experiences in Social Media Optimization to build a brand, then feel free to gather all the possible ways you can do with the above quick tips I just gave you.